Tuesday, April 14, 2009

Rapids & City of Denver Team Up to Stimulate Economy

Rapids Managing Director Jeff Plush will join Denver Mayor John Hickenlooper to unveil the city's new tourism stimulus program, which will be unveiled during a press conference outside the Colorado Convention Center today at 1:15pm.

In a united effort by the Rapids and several of the Mayor’s sector task forces, and created by VISIT DENVER, The Convention & Visitors Bureau, this new tourism program is designed to increase leisure travel to Denver from throughout the Rocky Mountain Region by offering Rapids discount packages for visitors, as well as more than 100 other offers for events like theatre, symphony, opera tickets, museums, theme parks, restaurants, shopping, art galleries, music festivals, and more, all at the “Mile High” price of $52.80.

The new campaign will feature billboards, print ads, web banners and newspaper supplements in a huge push by the city to help give a boost to our local economy.

Speakers at today's press conference:

-Denver Mayor John Hickenlooper

-Jeff Plush, managing director, Colorado Rapids

-Walter Isenberg, president & CEO, Sage Hospitality Resources

-Richard Scharf, president & CEO, VISIT DENVER, The Convention & Visitors Bureau

-Jeff Hovorka, Denver Center for the Performing Arts

More info. will be available by logging on to www.VisitDenver.com